Getting started

Welcome to Adfit

Adfit automatically tailors your website to each visitor — matching your landing pages to the ad they came from — and proves the lift with built-in A/B testing.

What you can do with Adfit

Adfit adapts the content your visitors see — headlines, calls to action, text, images and forms — so it speaks to the right audience at the right moment. You stay in control, and the results are measured for you.

  • Show visitors a message that matches the ad they clicked.
  • Personalize existing page elements without rebuilding your site.
  • Measure the impact with A/B testing — variant versus original.

The first step: your account

Before anything else, you'll create an Adfit account. From there you can sign in, install the snippet on your site, and start setting up personalizations. This section of the docs covers everything about getting into your account.

Plans & billing

To run your own sites you'll need a paid plan. You can start with a 14-day free trial and manage everything — plan, payment method and invoices — yourself.

More guides are on the way

Adfit is actively being built. As new features ship — installing the snippet, uploading your ads, reviewing personalizations — we'll add guides for them here.